Heritage

Founded in 2021 by Sandra Krug, Krug Jewelry was created to transform jewelry into symbolic narratives.
By combining ancestral craftsmanship and contemporary design, the brand creates pieces that intertwine memory and the future.
In just a few years, it has gained recognition on national and international catwalks and in contemporary art galleries, establishing itself as a benchmark in original, artistic, and sensory jewelry.

Leadership

Sandra Krug is the founder and creative director of Krug Jewelry .
At the helm of the brand, she acts as a trend researcher, aesthetic curator, and original designer, connecting ancestral techniques, such as crocheting, to noble and contemporary materials, such as silver, silk, crystals, and Brazilian gemstones.
Her work has become established not only in collections, but also in sensory experiences and fashion shows that have been featured at Fashion Weeks in Brazil and abroad.

Within Krug Jewelry , Sandra is the creative force that transforms jewelry into wearable works of art and the brand into a territory of symbolic culture and innovation.

Art and Design

Krug Jewelry develops jewelry with strong artistic and symbolic appeal, combining contemporary jewelry techniques and textile design.

Each piece is conceived as a micro-sculpture, with a unique identity, aesthetic purpose, and profound meaning.